Merch for Staszic School, a Warsaw high school, we have been implementing for many years. Another cooperation included the design and production of personalized clothing, including: sweatshirts, t-shirts, socks and cotton bags. We had also already taken care of preparing a dedicated online store, which made it possible for students to place orders directly, without having to involve people from the student government. We are now relaunching it regularly.
Customer needs
XIV Stanislaw Staszic High School in Warsaw is a high school specializing in mathematics and other sciences. The student government approached us with clearly defined needs – to prepare personalized sweatshirts in several cuts, T-shirts, socks and cotton bags that would replicate the school climate. The design of the apparel was to be modern, in line with current trends among young people, which was additionally expected to make students want to wear personalized school apparel every day, not just on holidays.
Some numbers
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90 T-shirtów
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180 bluz
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70 par skarpet
Final project: merch for the school
Based on the guidelines provided to us by the local government for merch for the school, our graphic design studio prepared several merch designs.
Why the bagel and bridge cards as a model? The above two symbols proved to be the most recognizable and well-known in Staszic’s student community. During breaks, students often play bridge, and a bagel is just that – a bagel – well-known at Staszic.
Thus, their selection and placement on school clothing made students so eager to place orders and, most importantly, to wear sweatshirts and the rest of their clothing every day, not just on holidays.
Online store and sales promotion
Our cooperation was not limited to the design of clothes and their production. We also prepared a personalized online store, which relieved the student government of the burden of conducting stationary sales or collecting payments. In addition, it enabled efficient shipping of orders to students’ designated private addresses or to parcel machines.
We also conducted a promotional campaign with the local government on the school’s social media channels , as well as an additional pre-sale, which began two weeks before the official sale began.
The effect of cooperation
Another action in which we brought clothing projects to life behind us. Thanks to the great relationship that was established with the student government, we carried out the whole process very smoothly and thus prepared clothes for more than 300 students of the school.
