{"id":5982,"date":"2023-04-24T12:44:28","date_gmt":"2023-04-24T10:44:28","guid":{"rendered":"https:\/\/www.merchup.com\/case-study\/azs-uw-waterpolo-x-merchup\/"},"modified":"2023-10-17T10:48:25","modified_gmt":"2023-10-17T08:48:25","slug":"azs-uw-waterpolo-x-merchup","status":"publish","type":"case_study","link":"https:\/\/www.merchup.com\/en\/case-study\/azs-uw-waterpolo-x-merchup\/","title":{"rendered":"AZS UW Waterpolo x MerchUp"},"content":{"rendered":"\n<p><strong>We dressed the AZS UW Waterpolo team &#8211; the champions and current runners-up of Poland. We undertook the collaboration thanks to the initiative of our former colleague, Thomas Bill. The flip-flop company, Kubota, was still involved in all this.<\/strong><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.merchup.com\/en\/case-study\/azs-uw-waterpolo-x-merchup\/#about-the-client\" >About the client<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.merchup.com\/en\/case-study\/azs-uw-waterpolo-x-merchup\/#clients-needs\" >Client&#8217;s needs<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.merchup.com\/en\/case-study\/azs-uw-waterpolo-x-merchup\/#final-design\" >Final design<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.merchup.com\/en\/case-study\/azs-uw-waterpolo-x-merchup\/#enrichment-of-the-project\" >Enrichment of the project<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.merchup.com\/en\/case-study\/azs-uw-waterpolo-x-merchup\/#opinion-on-cooperation\" >Opinion on cooperation<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"about-the-client\"><\/span>About the client <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The team and players are also a brand and, like any organisation, it has an attachment to the club colours, identifying with the symbols while building a community of committed employees and admirers.<\/p>\n\n\n\n<p>AZS UW Waterpolo is a recognised brand not only in terms of sport. The team&#8217;s management, together with its main partners, decided that <strong>the next step in the full professionalisation of the club would be to provide the players with top-quality clothing, personalised and produced by a trusted company<\/strong> &#8211; and we could take care of that. In addition, club hoodies will soon be available to everyone, no longer just to players or staff members, but above all to fans. <strong>The AZS UW Waterpolo merchandise is set to become a hallmark of the team,<\/strong> which is thinking about reinvesting in the club while building an engaged community of admirers of the capital&#8217;s club.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/create-a-set\/\" target=\"_blank\" rel=\"noreferrer noopener\">Create personalised merch<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"clients-needs\"><\/span>Client&#8217;s needs <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"has-black-color has-text-color\">We love stories like this, in which we see our erstwhile colleagues spreading their wings under their own banner, so that after a few years they return as our client. This is the story of Tomasz, who only a few years ago joined the ranks of MerchUp and now runs <a href=\"https:\/\/www.alfalingua.pl\/\" data-type=\"URL\" data-id=\"https:\/\/www.alfalingua.pl\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Alfa Lingua<\/a> and <a href=\"https:\/\/www.tomaszbill.pl\/\" data-type=\"URL\" data-id=\"https:\/\/www.tomaszbill.pl\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">thebill.<\/a><\/p>\n\n\n\n<p>In November 2022, he returned to us, but already in a slightly different role, as the owner of two training companies that became the main partners of the university waterpol team. Tomasz came up with a proposal to include the logos of his training companies and our logo &#8211; then BluzUp, <strong>on team hoodies and shorts. The entire set of AZS UW Waterpolo attire additionally consists of a white T-shirt with the Markmed logo.<\/strong><\/p>\n\n\n\n<div class=\"merchup-block-statistics\">\n\t\t\t<h3 class=\"merchup-block-statistics-header\">\n\t\t\tSome numbers\t\t<\/h3>\n\t\n\t<ul class=\"merchup-block-statistics-list\">\n\t\t\t\t\t<li class=\"merchup-block-statistics-list-item\">\n\t\t\t\t<p class=\"merchup-block-statistics-list-item-content\">\n\t\t\t\t\t<span class=\"merchup-block-statistics-list-item-content-value\">\n\t\t\t\t\t\t30\t\t\t\t\t<\/span>\n\n\t\t\t\t\tteam members\t\t\t\t<\/p>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"merchup-block-statistics-list-item\">\n\t\t\t\t<p class=\"merchup-block-statistics-list-item-content\">\n\t\t\t\t\t<span class=\"merchup-block-statistics-list-item-content-value\">\n\t\t\t\t\t\t5\t\t\t\t\t<\/span>\n\n\t\t\t\t\tpartners involved\t\t\t\t<\/p>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"merchup-block-statistics-list-item\">\n\t\t\t\t<p class=\"merchup-block-statistics-list-item-content\">\n\t\t\t\t\t<span class=\"merchup-block-statistics-list-item-content-value\">\n\t\t\t\t\t\t40\t\t\t\t\t<\/span>\n\n\t\t\t\t\thoodies\t\t\t\t<\/p>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"merchup-block-statistics-list-item\">\n\t\t\t\t<p class=\"merchup-block-statistics-list-item-content\">\n\t\t\t\t\t<span class=\"merchup-block-statistics-list-item-content-value\">\n\t\t\t\t\t\t30\t\t\t\t\t<\/span>\n\n\t\t\t\t\tt-shirts and shorts\t\t\t\t<\/p>\n\t\t\t<\/li>\n\t\t\t<\/ul>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"final-design\"><\/span>Final design<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The kit design was created in November 2022, and the team could enjoy the new clothes as early as December 2022, right in the middle of the ongoing Polish Premier League season. Although no clothes are worn in the pool, the players spend the vast majority of their time on land, proudly representing the team, even if it is not a match day.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"735\" height=\"490\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/AZS-735x490.jpg\" alt=\"\" class=\"wp-image-5011\" srcset=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/AZS-735x490.jpg 735w, https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/AZS-300x200.jpg 300w, https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/AZS-768x512.jpg 768w, https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/AZS-122x81.jpg 122w, https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/AZS-100x67.jpg 100w, https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/AZS.jpg 1200w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"enrichment-of-the-project\"><\/span>Enrichment of the project<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>&#8220;Pool, water, Kubota flip-flops?&#8221; (that rhymes in the Polish language) &#8211; these were the words Tomasz used when writing an email to a company that needs no introduction to anyone who remembers the 1990s and 2000. He revealed to us that he completely did not expect anyone to write back to him.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\">As it turned out &#8211; he was wrong! <a href=\"https:\/\/kubotastore.pl\/\" data-type=\"URL\" data-id=\"https:\/\/kubotastore.pl\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Kubota&#8217;s<\/a> team saw the potential to support the teams. After initial negotiations, the first fire, or rather water, went to the beautiful grey pool flip-flops presented to the entire team, the staff, but also the future players.<\/p>\n\n\n\n<p>After all, what&#8217;s it like without flip-flops at the pool? It can&#8217;t be!<\/p>\n\n\n\n<figure class=\"merchup-block-gallery merchup-block-gallery--grid\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/CASE-STUDY_AZS.jpg\" class=\"merchup-block-gallery-item big\" data-fancybox=\"merchup-block-gallery-777ad7426d6de93bc4bf6c2a57d5cb05\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/CASE-STUDY_AZS-96x72.jpg\" title=\"Show full image\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/CASE-STUDY_AZS-397x588.jpg\" alt=\"\" width=\"397\" height=\"588\" loading=\"lazy\">\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/1-5.jpg\" class=\"merchup-block-gallery-item small\" data-fancybox=\"merchup-block-gallery-777ad7426d6de93bc4bf6c2a57d5cb05\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/1-5-96x72.jpg\" title=\"Show full image\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/1-5-397x289.jpg\" alt=\"\" width=\"397\" height=\"289\" loading=\"lazy\">\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/05.jpg\" class=\"merchup-block-gallery-item small-2\" data-fancybox=\"merchup-block-gallery-777ad7426d6de93bc4bf6c2a57d5cb05\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/05-96x72.jpg\" title=\"Show full image\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/05-397x289.jpg\" alt=\"\" width=\"397\" height=\"289\" loading=\"lazy\">\n\t\t\t<\/a>\n\t\t\t\n\t<\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"opinion-on-cooperation\"><\/span>Opinion on cooperation<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Everyone involved in the project wanted the champions and cup winners of Poland to receive the highest quality products expressing their connection to the team. Successful. We are delighted that, still as MerchUp, we could support the capital&#8217;s team on its way to another title.<\/p>\n\n\n\n<p>An online shop will soon be set up where friends, families and, above all, fans of the capital&#8217;s sports team will be able to buy unique clothing that will stay with them for a long time and add colour to the swimming pool stands wherever AZS UW Waterpolo plays a match.<\/p>\n\n\n\n<p>It is extremely gratifying to see a sports team with such achievements and aspirations join the ranks of satisfied customers. Thank you for your trust!<\/p>\n\n\n\n\t\t<\/div> <!-- .single-content__left -->\n\t<\/div> <!-- .single-content-row -->\n<\/div> <!-- .container -->\n\n<div class=\"merchup-block-testimonials\">\n\t\t\t<div class=\"merchup-block-testimonials-header-container container\">\n\t\t\t<div class=\"merchup-block-testimonials-header-row row\">\n\t\t\t\t<h3 class=\"merchup-block-testimonials-header col-xs-12\">\n\t\t\t\t\tCustomer review\t\t\t\t<\/h3>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\n\t<div class=\"merchup-block-testimonials-container container-full-width\">\n\t\t<div class=\"merchup-block-testimonials-row row\">\n\t\t\t<div class=\"merchup-block-testimonials-row-column merchup-block-testimonials-item col-xs-12\">\n\t\t\t\t<div class=\"merchup-block-testimonials-item-content\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"merchup-block-testimonials-item-author-photo\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2023\/04\/thebill-ikonka.png\" width=\"56\" height=\"56\" loading=\"lazy\" alt=\"\" \/>\n\n\t\t\t\t\t<blockquote>\n\t\t\t\t\t\tWhether as a former employee or as a current customer&#8230; BluzUp, sorry, MerchUp, has never let me down. Efficient communication, support at every stage, fast delivery and, most importantly, clothes that will last for years. For your company, for your school, for your employees, for yourself or your loved ones &#8211; at MerchUp and nowhere else.\t\t\t\t\t<\/blockquote>\n\n\t\t\t\t\t<div class=\"merchup-block-testimonials-item-author\">\n\t\t\t\t\t\t<p class=\"merchup-block-testimonials-item-author-name\">\n\t\t\t\t\t\t\tTomasz Bill\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tza\u0142o\u017cyciel, Alfa Lingua oraz thebill.\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n<div class=\"container\">\n\t<div class=\"single-content-row row\">\n\t\t<div class=\"single-content__left col-md-6 col-md-offset-1 col-lg-offset-2\">\n\n\n\n\t\t\t<\/div> <!-- .single-content__left -->\n\t\t<\/div> <!-- .single-content-row -->\n\t<\/div> <!-- .container -->\n\n<aside class=\"merchup-block-cta\"><div class=\"acf-innerblocks-container\">\n\n<p class=\"has-text-align-center\">Let\u2019s talk about your project<\/p>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\">Contact us<\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">Send a message<\/a><\/div>\n\n<\/div><\/aside>\n<div class=\"container\">\n\t<div class=\"single-content-row row\">\n\t\t<div class=\"single-content__left col-md-6 col-md-offset-1 col-lg-offset-2\">\n","protected":false},"excerpt":{"rendered":"<p>Branded kits as a unified team image<\/p>\n","protected":false},"author":2,"featured_media":5028,"template":"","tags":[162],"case-category":[163],"class_list":["post-5982","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","tag-building_community","case-category-merch-for-schools-and-colleges"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case_study\/5982","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/types\/case_study"}],"author":[{"embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/users\/2"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/media\/5028"}],"wp:attachment":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/media?parent=5982"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/tags?post=5982"},{"taxonomy":"case-category","embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case-category?post=5982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}