{"id":34203,"date":"2025-02-28T09:46:23","date_gmt":"2025-02-28T08:46:23","guid":{"rendered":"https:\/\/www.merchup.com\/case-study\/forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding\/"},"modified":"2025-03-04T11:00:09","modified_gmt":"2025-03-04T10:00:09","slug":"forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding","status":"publish","type":"case_study","link":"https:\/\/www.merchup.com\/en\/case-study\/forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding\/","title":{"rendered":"Forvis Mazars x MerchUp: personalized hoodies after brand rebranding"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"><strong>Following the rebranding, Forvis Mazars was keen to highlight its new brand identity in a way that would engage employees while creating a sense of unity. They decided on personalized sweatshirts that not only reflected the new visual identity, but also became a practical and stylish part of the team&#8217;s daily attire.  <\/strong><\/h4>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.merchup.com\/en\/case-study\/forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding\/#about-the-client\" >About the client<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.merchup.com\/en\/case-study\/forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding\/#clients-needs\" >Client&#8217;s needs<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.merchup.com\/en\/case-study\/forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding\/#final-design\" >Final design<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.merchup.com\/en\/case-study\/forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding\/#collaboration-results\" >Collaboration results<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.merchup.com\/en\/case-study\/forvis-mazars-x-merchup-personalized-sweatshirts-after-brand-rebranding\/#opinion-on-cooperation\" >Opinion on cooperation<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"about-the-client\"><\/span>About the client<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p><a href=\"https:\/\/www.forvismazars.com\/pl\/pl\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Forvis Mazars<\/a> operates in the audit and advisory services market in Poland and around the world, emphasizing quality, professionalism and a modern approach to business as part of its services. <strong>Rebranding the brand became an opportunity for them to introduce positive energy and new image elements, which resulted in the idea for personalized sweatshirts.<\/strong><\/p>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"clients-needs\"><\/span>Client&#8217;s needs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>Forvis Mazars was looking for a clothing manufacturer to provide personalized,<a href=\"https:\/\/www.merchup.com\/en\/product-category\/clothing\/hoodies\/\" target=\"_blank\" rel=\"noreferrer noopener\">high-quality sweatshirts<\/a> that would perfectly match the company&#8217;s new corporate identity.<strong> They wanted the gadgets to be not only aesthetically pleasing, but also practical, so that they would be willingly worn by male and female employees both at work and on a daily basis.<\/strong> The personalized sweatshirts were to become a symbol of a new stage in the brand&#8217;s history, emphasizing its energy, modernity and visual consistency.<\/p>\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/quote-your-order\/\">Quote your order<\/a><\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"final-design\"><\/span>Final design<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>MerchUp delivered personalized sweatshirts that met all the client&#8217;s expectations.  <strong>The products were made of high-quality materials and decorated with computer embroidery, which guaranteed durability and an elegant appearance.  <\/strong>The new Forvis Mazars merchandise piece was created in five custom colors, specifically chosen to match the company&#8217;s new identity.<\/p>\n\n<figure class=\"merchup-block-gallery merchup-block-gallery--grid\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-01-1.jpg\" class=\"merchup-block-gallery-item big\" data-fancybox=\"merchup-block-gallery-715b619bc584ed37fea81714823c720c\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-01-1-96x72.jpg\" title=\"Show full image\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-01-1-397x588.jpg\" alt=\"Bluzy firmy po rebrandingu wersja bia\u0142a\" width=\"397\" height=\"588\" loading=\"lazy\">\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-02-1.jpg\" class=\"merchup-block-gallery-item small\" data-fancybox=\"merchup-block-gallery-715b619bc584ed37fea81714823c720c\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-02-1-96x72.jpg\" title=\"Show full image\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-02-1-397x289.jpg\" alt=\"Bluzy firmy po rebrandingu wersja zielona\" width=\"397\" height=\"289\" loading=\"lazy\">\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-03-1.jpg\" class=\"merchup-block-gallery-item small-2\" data-fancybox=\"merchup-block-gallery-715b619bc584ed37fea81714823c720c\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-03-1-96x72.jpg\" title=\"Show full image\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-03-1-397x289.jpg\" alt=\"Bluzy firmy po rebrandingu wersja r\u00f3\u017cowa\" width=\"397\" height=\"289\" loading=\"lazy\">\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<div data-src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-04-1.jpg\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-04-1-96x72.jpg\" data-width=\"1080\" data-height=\"1080\" class=\"merchup-block-gallery-item--hidden\" data-fancybox=\"merchup-block-gallery-715b619bc584ed37fea81714823c720c\">\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<div data-src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-05.jpg\" data-thumb=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-oversize-1080x1080px-05-96x72.jpg\" data-width=\"1080\" data-height=\"1080\" class=\"merchup-block-gallery-item--hidden\" data-fancybox=\"merchup-block-gallery-715b619bc584ed37fea81714823c720c\">\n\t\t<\/div>\n\t\t\t\n\t\t\t<p class=\"merchup-block-gallery-more\">\n\t\t\t<span class=\"count\">\n\t\t\t\t+2\t\t\t<\/span>\n\n\t\t\t<span class=\"text\">\n\t\t\t\tGo to gallery\t\t\t<\/span>\n\t\t<\/p>\n\t<\/figure>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"collaboration-results\"><\/span>Collaboration results<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>During the Summer Party event, organized to celebrate the brand&#8217;s rebranding, personalized sweatshirts were given to all employees &#8211; about 400 people in total! <strong>The gadgets were enthusiastically received, and the personalized sweatshirts became one of the most recognizable elements of the new brand identity. <\/strong>The recipients appreciated most the colors and quality of <a href=\"https:\/\/www.merchup.com\/en\/products\/hoodies\/sweatshirt-oversize\/\" data-type=\"link\" data-id=\"https:\/\/www.merchup.com\/produkty\/odziez\/bluzy\/bluza-oversize\/\" target=\"_blank\" rel=\"noreferrer noopener\">the sweatshirts<\/a>! <strong>What&#8217;s more, the team wears them very often &#8211; both in and out of the office, which shows how well they were tailored to their needs. <\/strong> <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"735\" height=\"490\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-735x490.jpg\" alt=\"Event after rebranding of the company, employees in mazars hoodie\" class=\"wp-image-34193\" srcset=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-735x490.jpg 735w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-300x200.jpg 300w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-768x512.jpg 768w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-1536x1024.jpg 1536w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-2048x1365.jpg 2048w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-122x81.jpg 122w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/0163-100x67.jpg 100w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/><figcaption class=\"wp-element-caption\"><em>Forvis Mazars team at the event after the company&#8217;s rebranding in new hoodies whose colors delighted!<\/em><\/figcaption><\/figure>\n<\/div>\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/quote-your-order\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get a visualization of your project<\/a><\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"opinion-on-cooperation\"><\/span>Opinion on cooperation<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p>In cooperation with MerchUp <strong>, they particularly appreciated the professionalism of the project supervisor, Michal Gierello<\/strong>, who efficiently responded to any questions and guided the company through the entire order process with attention to every detail.  <\/p>\n\n\t\t<\/div> <!-- .single-content__left -->\n\t<\/div> <!-- .single-content-row -->\n<\/div> <!-- .container -->\n\n<div class=\"merchup-block-testimonials\">\n\t\t\t<div class=\"merchup-block-testimonials-header-container container\">\n\t\t\t<div class=\"merchup-block-testimonials-header-row row\">\n\t\t\t\t<h3 class=\"merchup-block-testimonials-header col-xs-12\">\n\t\t\t\t\tCustomer review\t\t\t\t<\/h3>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\n\t<div class=\"merchup-block-testimonials-container container-full-width\">\n\t\t<div class=\"merchup-block-testimonials-row row\">\n\t\t\t<div class=\"merchup-block-testimonials-row-column merchup-block-testimonials-item col-xs-12\">\n\t\t\t\t<div class=\"merchup-block-testimonials-item-content\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"merchup-block-testimonials-item-author-photo\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/02\/mazars-2.png\" width=\"56\" height=\"56\" loading=\"lazy\" alt=\"\" \/>\n\n\t\t\t\t\t<blockquote>\n\t\t\t\t\t\tWe are delighted with the quality of the product, workmanship and the whole process of producing sweatshirts and caps. In particular, the sweatshirts have stolen the hearts of our employees. We can certainly recommend MerchUp and we will definitely come back to you for future projects.  \t\t\t\t\t<\/blockquote>\n\n\t\t\t\t\t<div class=\"merchup-block-testimonials-item-author\">\n\t\t\t\t\t\t<p class=\"merchup-block-testimonials-item-author-name\">\n\t\t\t\t\t\t\tJoanna Ignaczak\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tHead of Marketing and Communications, Forvis Mazars\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n<div class=\"container\">\n\t<div class=\"single-content-row row\">\n\t\t<div class=\"single-content__left col-md-6 col-md-offset-1 col-lg-offset-2\">\n\n<p>Thanks to a successful partnership with MerchUp, Forvis Mazars gained not only aesthetically pleasing and functional personalized sweatshirts, but also a way to build brand image and strengthen relationships within the team. Sweatshirts have become an integral part of the daily life of male and female employees, which proves their usefulness!<\/p>\n\n\t\t\t<\/div> <!-- .single-content__left -->\n\t\t<\/div> <!-- .single-content-row -->\n\t<\/div> <!-- .container -->\n\n<aside class=\"merchup-block-cta\"><div class=\"acf-innerblocks-container\">\n\n<p class=\"has-text-align-center\">Any question?<\/p>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\">Contact us<\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/quote-your-order\/\" target=\"_blank\" rel=\"noreferrer noopener\">Send a message<\/a><\/div>\n\n<\/div><\/aside>\n<div class=\"container\">\n\t<div class=\"single-content-row row\">\n\t\t<div class=\"single-content__left col-md-6 col-md-offset-1 col-lg-offset-2\">\n","protected":false},"excerpt":{"rendered":"<p>How were the sweatshirts used as part of the brand&#8217;s post-rebranding activities?<\/p>\n","protected":false},"author":2,"featured_media":39077,"template":"","tags":[],"case-category":[155,497],"class_list":["post-34203","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","case-category-employer-branding-en","case-category-marketing-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case_study\/34203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/types\/case_study"}],"author":[{"embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/users\/2"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/media\/39077"}],"wp:attachment":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/media?parent=34203"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/tags?post=34203"},{"taxonomy":"case-category","embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case-category?post=34203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}