{"id":33073,"date":"2025-01-21T13:28:13","date_gmt":"2025-01-21T12:28:13","guid":{"rendered":"https:\/\/www.merchup.com\/case-study\/softserve-x-merchup-2-0\/"},"modified":"2026-03-13T16:03:25","modified_gmt":"2026-03-13T15:03:25","slug":"softserve-x-merchup-2-0","status":"publish","type":"case_study","link":"https:\/\/www.merchup.com\/en\/case-study\/softserve-x-merchup-2-0\/","title":{"rendered":"SoftServe x MerchUp: work anniversary gift sets"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-content-justification-center\" style=\"margin-top:0;margin-bottom:0;padding-top:calc( 0.5 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)));padding-right:var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal));padding-bottom:calc( 0.5 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)));padding-left:var(--wp--style--root--padding-left, var(--wp--custom--gap--horizontal))\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-b073b61b wp-block-group-is-layout-constrained\">\n<div style=\"height:calc( 0.25 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)))\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:calc( 0.25 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)))\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"\ud83d\udd35 Automation of gift set distribution for work anniversaries | MerchUp x SoftServe Case Study\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/mDVB8EXrqLU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>Gift sets for work anniversaries? This is perfectly taken care of by our client! <a href=\"https:\/\/www.softserveinc.com\/en-us\" data-type=\"link\" data-id=\"https:\/\/www.softserveinc.com\/en-us\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">SoftServe<\/a> is a multinational company that provides IT solutions. For many years now, they have been running what they call an anniversary program, where they give personalized gifts to their team of employees on the occasion of work anniversaries. Due to their ever-growing team and their desire to streamline the production and shipping of products, they have partnered with us &#8211; they use Gifting as a Service.    <\/strong><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.merchup.com\/en\/case-study\/softserve-x-merchup-2-0\/#analysis-of-customer-needs-and-requirements\" >Analysis of customer needs and requirements<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.merchup.com\/en\/case-study\/softserve-x-merchup-2-0\/#personalization-of-gift-packs\" >Personalization of gift packs<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.merchup.com\/en\/case-study\/softserve-x-merchup-2-0\/#integration-of-systems\" >Integration of systems<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.merchup.com\/en\/case-study\/softserve-x-merchup-2-0\/#distribution-and-storage-of-parcels\" >Distribution and storage of parcels<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"analysis-of-customer-needs-and-requirements\"><\/span>Analysis of customer needs and requirements<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>It all started with a few joint meetings and discussions, during which we had the opportunity to discuss in detail how the entire project process should go. At this stage, we focused on getting to know SoftServe&#8217;s needs and expectations related to the preparation of gift sets for employees on the occasion of their work anniversaries. Thanks to these meetings, we were able to carefully plan each stage of cooperation and research both the specifics of the project and our client&#8217;s individual preferences.<\/p>\n\n\n\n<div class=\"merchup-block-quote\">\n\t<div class=\"merchup-block-quote__content\">In the project for softserve, it was crucial to understand their needs and for us to take responsibility for the entire parcel distribution and storage process.  <\/div>\n\t<div class=\"merchup-block-quote__author\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2024\/09\/IG_MerchUp.png\">\n\t\t\t\t<div class=\"name\">Piotr Ziemkiewicz<\/div>\n\t\t<div class=\"company\">MerchUp<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"personalization-of-gift-packs\"><\/span>Personalization of gift packs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>And after the initial guidelines for the gift sets were set, Agnieszka from SoftServe and I selected the products, and in turn, as MerchUp, we handled their personalization and production.<\/p>\n\n\n\n<div class=\"merchup-block-quote\">\n\t<div class=\"merchup-block-quote__content\">When deciding what should go into the parcels, we relied on things produced mainly in Poland, with good quality materials and timeless design.<\/div>\n\t<div class=\"merchup-block-quote__author\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/wypowiedz-1.png\">\n\t\t\t\t<div class=\"name\">Agnieszka D\u0105browska<\/div>\n\t\t<div class=\"company\">SoftServe<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p>SoftServe&#8217;s work anniversary gift sets consist of:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Personalized <a href=\"https:\/\/www.merchup.com\/en\/products\/clothing\/hoodies\/sweatshirt-kangaroo-merchup\/\" target=\"_blank\" rel=\"noreferrer noopener\">sweatshirts with the brand&#8217;s logo and slogan<\/a>,<\/li>\n\n\n\n<li>multifunctional <a href=\"https:\/\/www.merchup.com\/en\/product-category\/bags-and-backpacks\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.merchup.com\/kategoria-produktow\/torby-i-plecaki\/\" rel=\"noreferrer noopener\">backpacks<\/a>,<\/li>\n\n\n\n<li>CASES,<\/li>\n\n\n\n<li>thermal <a href=\"\/?product_cat=cups-and-bottles\" target=\"_blank\" rel=\"noreferrer noopener\">bottles<\/a>,<\/li>\n\n\n\n<li><a href=\"https:\/\/www.merchup.com\/en\/products\/bags-and-backpacks\/case\/classic-laptop-case\/\" target=\"_blank\" rel=\"noreferrer noopener\">laptop case<\/a>,<\/li>\n\n\n\n<li>picnic blankets.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/quote-your-order\/\" target=\"_blank\" rel=\"noreferrer noopener\">Quote your order<\/a><\/div>\n<\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"735\" height=\"331\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-735x331.png\" alt=\"Work anniversary gift sets: sweatshirt with company logo, personalized blyza\" class=\"wp-image-33265\" srcset=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-735x331.png 735w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-300x135.png 300w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-768x346.png 768w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-1536x691.png 1536w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-2048x922.png 2048w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-122x55.png 122w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-21-o-13.11.00-100x45.png 100w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/><figcaption class=\"wp-element-caption\"><em>SoftServe opted for our bestseller, <a href=\"https:\/\/www.merchup.com\/en\/products\/clothing\/hoodies\/sweatshirt-kangaroo-merchup\/\" data-type=\"link\" data-id=\"https:\/\/www.merchup.com\/produkty\/bluzy\/bluza-kangurka-merchup\/\">the MerchUp kangaroo sweatshirt<\/a>, on which they placed tags with their logo and slogan<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"integration-of-systems\"><\/span>Integration of systems<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>SoftServe has an internal system where, depending on the anniversary, members and members of their team can choose different products as part of their gift set.  <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"735\" height=\"303\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-735x303.png\" alt=\"Prezaent sets for work anniversaries: company merch, gifts\" class=\"wp-image-33271\" srcset=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-735x303.png 735w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-300x124.png 300w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-768x317.png 768w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-1536x633.png 1536w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-2048x844.png 2048w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-122x50.png 122w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.55.38-100x41.png 100w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/><figcaption class=\"wp-element-caption\"><em>Our client has an internal system where employees choose which gift will go to them<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>Employees receive such items as branded sweatshirts, thermal bottles, laptop cases, picnic blankets, multifunctional backpacks and suitcases. Among them are products from brands such as MerchUp, Dopper, PakIN and Puccini. Each person has a choice of several options tailored to his or her work anniversary &#8211; so the packages fully meet the person&#8217;s preferences, and the contents are eagerly used later!  <\/p>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\">\n<div class=\"merchup-block-quote\">\n\t<div class=\"merchup-block-quote__content\">On a daily basis, employees actually use these items, because they are mega practical. They even take them with them on vacation, as you can see from their reels on Instagram! <\/div>\n\t<div class=\"merchup-block-quote__author\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/wypowiedz-2.png\">\n\t\t\t\t<div class=\"name\">Marta Gawlowska<\/div>\n\t\t<div class=\"company\">SoftServe<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p><br><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/quote-your-order\/\" target=\"_blank\" rel=\"noreferrer noopener\">Let&#8217;s talk about a joint project<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"distribution-and-storage-of-parcels\"><\/span>Distribution and storage of parcels<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>We stockpile the products that are part of the gift sets prepared especially for SoftServe&#8217;s work anniversary. Then, in a timely manner and according to the schedule provided by the client, we complete and carefully package the sets selected by the employees. We send the finished packages directly to SoftServe&#8217;s employees, making sure that each shipment arrives on time and in perfect condition.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"735\" height=\"305\" src=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-735x305.png\" alt=\"Prezaent sets for work anniversaries: thermal bottle with logo, bottles with logo\" class=\"wp-image-33276\" srcset=\"https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-735x305.png 735w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-300x125.png 300w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-768x319.png 768w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-1536x638.png 1536w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-2048x851.png 2048w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-122x51.png 122w, https:\/\/www.merchup.com\/wp-content\/uploads\/2025\/01\/Zrzut-ekranu-2025-01-27-o-09.54.37-100x42.png 100w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/><figcaption class=\"wp-element-caption\"><em>SoftServe has relied on top-quality products from well-known brands, which have been enhanced with their logos<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Our project for SoftServe is an excellent example of how <a href=\"https:\/\/www.merchup.com\/en\/gifting-as-a-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">, with Gifting as a Service<\/a>, we can effectively ease the burden on our clients by taking full responsibility for every step of the process of fulfilling <a href=\"https:\/\/www.merchup.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">company merchandise<\/a>. This includes production and warehousing, as well as careful preparation and timely shipping of packages, allowing our partners to focus on other priorities. <\/p>\n\n\n\n\t\t\t<\/div> <!-- .single-content__left -->\n\t\t<\/div> <!-- .single-content-row -->\n\t<\/div> <!-- .container -->\n\n<aside class=\"merchup-block-cta\"><div class=\"acf-innerblocks-container\">\n\n<p class=\"has-text-align-center\">Any question?<\/p>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\">Contact us<\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.merchup.com\/en\/quote-your-order\/\">Send a message<\/a><\/div>\n\n<\/div><\/aside>\n<div class=\"container\">\n\t<div class=\"single-content-row row\">\n\t\t<div class=\"single-content__left col-md-6 col-md-offset-1 col-lg-offset-2\">\n","protected":false},"excerpt":{"rendered":"<p>Work anniversary gift sets: automating distribution  <\/p>\n","protected":false},"author":2,"featured_media":53109,"template":"","tags":[],"case-category":[1180,167,155,913],"class_list":["post-33073","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","case-category-video-case-studies-en","case-category-corporate-gifting-en","case-category-employer-branding-en","case-category-gifting-as-a-service-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case_study\/33073","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/types\/case_study"}],"author":[{"embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/users\/2"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/media\/53109"}],"wp:attachment":[{"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/media?parent=33073"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/tags?post=33073"},{"taxonomy":"case-category","embeddable":true,"href":"https:\/\/www.merchup.com\/en\/wp-json\/wp\/v2\/case-category?post=33073"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}